Vol. 01 — The Founders' SummitIss. 03·09·26
A one-day summit · The Star Brisbane

Made youlook.at your money.

Marketing, sales and strategy for founders. Told through a financial lens by operators who've built, scaled and sold the real thing.

The Premise

The work
is already there.

Strategy is the missing piece.

You're running a real business. You know your craft. What's often missing is the strategy that ties marketing, offers and numbers together.

Positioning and offers. Sales conversations and how the founders in the room approach them. Marketing that brings the right buyer in. Honest talk on margins, hires and what comes next.

Bring a pen. Bring a question. Leave with a clearer plan.

The Date
03.09.26
Thursday · September · MMXXVI
Venue
The Star Brisbane
Queen's Wharf · on the river.
Run Sheet
09:00 → 15:30
Doors 08:30 · Lunch 12:00 · After Party 14:30
Format
Full-day founders' summit
Real stories. Real numbers.
The Lineup

Operators teaching the room.

Built it. Scaled it. Sold it. Here to teach what actually moved the number.

Vanessa GarrardN°01

Vanessa Garrard

Build · Scale · Exit

Built it. Scaled it. Exited it. Closes the day with the five-year strategy map.

Genene WilsonN°02

Genene Wilson

The Wealth Architect

Rebuilds the architecture behind revenue so growth compounds instead of resetting.

Alpha SchulteN°03

Alpha Schulte

Money Made Simple

What it looks like when the business pays you a real wage. Calm, exact, no jargon.

Taylor CampbellN°04

Taylor Campbell

Scale · SOL Society

Built a business from zero into something serious. Honest about what scaling asked of them.

Lauren MicaleN°05

Lauren Micale

Bayside Admin + Bookkeeping

Co-leads the private evaluation and writes your personal note based on the quiz.

Jaclyn BoldN°06

Jaclyn Bold

Trades & Industry

Founder of Bold Trailer, Caravan + Repair Centre. Built a serious operation in a male-dominated industry.

Emma MakepeaceN°07

Emma Makepeace

Community & Guest Experience

Joins Annette for a Hot Seat on community, guest experience, and what is next for Beam.

More speakers to be announced.

Your Host
Beck Smith

Beck Smith

Founder, Beam in Business · Sales & Offers

Leads the sales session. How to shape an offer, hold the conversation, and follow up in a way that fits how you actually work.

Your Emcee

Annette Densham

Emcee

Award-winning storyteller. Holds the room, keeps the day moving, and makes sure every speaker lands.

Annette Densham
Included With Every Ticket

Expert advice.
In a sealed envelope.

Before the day, a short quiz. A few questions about your business, your offers, where things feel stuck.

Lauren Micale and Vanessa Garrard read it and write you a personal note. Where to focus. What to test. What to stop.

You collect it on the day, sealed. Open it when you're ready.

What You Leave With

You walk out
with this.

Five sharper edges on the strategy you already have.

  1. 01
    A personal evaluation, in a sealed envelope.

    Written for you by Lauren and Vanessa, based on your quiz. Opened privately, on your own time.

  2. 02
    Marketing that brings the right buyer in.

    Positioning, messaging and channels, so the people walking in are already closer to yes.

  3. 03
    Offers that hold their price.

    A clearer way to shape and present the offer the next time the conversation slows down.

  4. 04
    A follow-up rhythm you will actually use.

    Most opportunities sit in unanswered threads. Leave with an approach that fits your week.

  5. 05
    The next move, before you need it.

    How to think about the second offer, the second channel, the second line of business.

VIP banquet dinner at Azteca
After Dark · VIP Only

Long tables.
One room.

The evening of 3 September, VIP guests move from the summit into Azteca, inside The Star at Queen's Wharf.

A drink on arrival, a shared menu across Latin American and Asian, and a cash bar afterwards for anyone who wants to keep the night going.

VIP Dinner · Sold Out
The Star Brisbane on the river
The Venue

The Star Brisbane. Queen's Wharf.

One of the country's most significant hospitality precincts. On the river. A room that sets a serious tone for the day.

Secure Your Seat

Take your seat. Be in the room.

Summit Ticket
Selling now
$299AUD +GST
  • Doors 08:30 · 09:00 to 15:30
  • All speakers + sessions
  • Morning tea, lunch & afternoon tea
  • Private Evaluation envelope
  • After Party 14:30 to 15:30
VIP Experience
Sold Out
Sold out.
  • Everything in Summit
  • VIP dinner at Azteca · 18:00 to 21:00
  • Drink on arrival + shared menu
  • Cash bar afterwards
Join the waitlist via email
Partnerships

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Beam in Business
Like She Owns The Place
Sol Society
Genene Wilson
Bayside Admin + Bookkeeping
Money Made Simple
Award Writing Services
Bold Trailer, Caravan + Repair Centre
Lyft